Detailed Course Information |
Spring 2026
Apr 28,2025 |
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| BA 223 - Marketing |
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Covers concepts and principles used by marketing professionals to meet the needs of consumer and business markets. Introduces the marketing mix (product, price, place, promotion) and concepts in consumer behavior. Explores the function of market research and the study of market opportunities to grow and sustain organizations.
4.000 Credit hours 40.000 TO 48.000 Lecture hours Syllabus Available Levels: Credit Schedule Types: Lecture Business,Technology and Trades Division Business Department Course Attributes: Tuition Restrictions: Must be enrolled in one of the following Levels: Skills Development Credit May not be enrolled in one of the following Colleges: College Now Prerequisites: Credit level BA 101 Minimum Grade of P or Credit level BA 101Z Minimum Grade of P |
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